Technology continues to change how we work and play. As consumers, we are living in an Information Generation that is more digitally connected to each other through the things we use and the experiences they enable. For businesses, all this data creates a clearer picture of our customers and what they both need and want. And, for healthcare organizations, gaining that clear picture on a particular patient in real-time can be critical at the point of care. (more…)
By 2024, we’ll have a fully established Information Economy where data is critical to businesses looking to predictively spot new opportunities to gain a competitive edge. Standards-based information will be sold, donated and traded on open exchanges. Data marketplaces will facilitate the transfer of data in and out of siloes more fluidly and people will start to broker their own data. We’re already seeing many signs of this – but it’s only the beginning.
Within this landscape, your company’s data is important – that’s obvious. But just how important is it? How can you measure its value? (more…)
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